Hey, I’m Traci.

Traci Green

I help beauty and fragrance entrepreneurs turn business chaos into predictable profit through strategic measurement.

My Approach

Strategic

I believe in measurement as the foundation of profitable growth. Unlike generic business consulting, I dive deep in your beauty business unique challenges - from ingredient costs to seasonal patters - to build a measurement strategy & system that actually work for your industry

Systematic

I have a proven 4-phase approach with the 4D Metric Engine Framework to ensure sustainable transformation. We’ll work together through Discover, Develop, Document and Distribute phases leaving no strategic gap overlooked across your finance, operations, marketing, and customer experience areas of your business.

  • 4D Framework Creator

    Revolutionary measurement methodology

  • Beauty Industry Expert

    Certified Cancer Coach & Aromatherapist turned Business Strategist

  • Mission Driven

    Reducing small business failure rates

Sarah’s Skincare Studio
Facial Treatments

How the Business Model Map can help Sarah Identify where she could make easy, pivot decisions by understanding the metrics & drivers in her business.

View Framework

Authentic Use Cases

Michael’s Mane
Artisan Perfumery

How a Measurement Plan helped Michael connect the dots between his CX, product development and marketing

View Process

Trina’s Leaves Hair Care Products

How an AI-powered Strategic Measurement Engine with defined KPIs grounds her confidence and scale for unimaginable growth

View System

MEASUREMENT MANTRAS

"Until you start measuring your whole business, you’re only passively owning your business"

"I measure for growth"

"I measure to manage risk"

"I measure to innovate"

"Measuring if flexible, not rigid"

"There is no such thing as a vanity metric"

"Strategic Measurement is a Business Management Process"

Ready to Transform Your Business Chaos into Predictable Profit?

Schedule a complimentary 30-minute Discovery Call to explore how The 4D Metric Engine Framework can revolutionize your beauty business.

We'll assess your readiness, identify your biggest profit leaks, and create a custom roadmap for your transformation.

FAQ

  • First things first, don't be nervous. We'll start with a complimentary Discovery Call to assess your business readiness and explore how The 4D Metric Engine Framework can transform your beauty business (and determine if we're a perfect fit for collaboration).

  • The complete 4D Metric Engine Framework investment is $10,000. This includes all four phases (Discover, Develop, Document, Distribute), custom system build in CODA, team training, and 30 days post-implementation support. Payment plans are available.

  • The complete 4D transformation takes 6-8 weeks. I work with a limited number of clients at a time to ensure you receive the strategic attention and custom system build your business deserves.

  • This framework is perfect for beauty entrepreneurs with $80K+ annual revenue who are ready to move from gut-based decisions to strategic, data-driven growth.

Get My Strategic Measurement Insights

Weekly tips, case studies, and framework updates delivered to serious beauty entrepreneurs ready to scale.